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Five trends in green agricultural packaging design

Time: 2017-06-14 14:48:01 Source: Keywords: Packaging Design Agricultural Products Trend

Green agricultural products have now become rare things. Unlike when going back more than 20 years, chemicals were rarely used at that time, and there were no pesticides or fertilizers. Agricultural products were all green. Now they are different. Prices are rising. A good thing still needs to be packed. Without good packaging, it is also difficult to sell. The same is true for green agricultural products. Although everyone knows that one eats well, there is some false confusion. Below I will talk about the five major trends in green agricultural packaging design.
Five trends in green agricultural packaging design
Digital packaging printing
Some research data show that 2016 will be a turning point in the development of digital packaging printing. Digital printing will no longer be used only for private and limited customization of brand products, but will be economical and have a short update cycle. And other advantages stand on the stage of the mainstream packaging market. The development of digital packaging printing technology has created an unprecedented opportunity for brands to get closer and closer to consumers.
2. Green and eco-friendly packaging
When the price of the product is equal to the quality of the product, environmental protection and reusability will become the determinants of consumer purchasing desire. Therefore, brands cannot underestimate the impact of this factor on their brand competitiveness and marketing strategy.
3. Streamlined packaging and transparency
Transparent and streamlined packaging is the trend of product packaging in the future. After all, the outer packaging that allows consumers to clearly see the condition of the product and clean, concise, clearly marked key information, and organized labels can win consumers' favor and trust.
4. Design and mobile device integration
When people are increasingly inseparable from electronic mobile devices such as mobile phones, product packaging design is increasingly relying on people ’s daily electronic products to communicate information and branding, which not only becomes more convenient and efficient, but also greatly improves Intimate interactivity between brand and consumer.
5. Diversification of size and contextualization
Packaging design sizes will be more diversified. Not only should we provide a variety of different size packaging solutions that are more consumer-considered, but we should also be in a position to allow consumers to consider the packaging size and the convenience and comfort of the use scene. Sex. The design size of packaging has paid more attention to catering to consumers' consumption needs and habits, and flexible adjustments according to use scenarios have become a new trend in packaging design.
The packaging design of agricultural products should not only be made mechanically, but should include visual packaging and psychological packaging. It should not only receive consumer visual recognition, but also consumer psychological recognition.

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